Livestreaming kan bringe fans helt tæt op kunstnere. Se eksempel her med Duné.

Pedro had a bright idea at a private party while talking to Mathias, Johan, and Jeppe. They discussed the possibility of livestreaming a concert by the band Duné, where Mathias is the lead singer. With a sold-out concert at Pumpehuset, we wanted to add an extra audience through livestreaming and bring them in front of the stage, closer to the action. We aimed to put digital fans in the front row. Quickly, the idea turned into a plan, and we prepared to use a GoPro camera to capture the highlights of the concert.

 

Introducing new technology on short notice can lead to numerous issues. It was crucial to gain access to Pumpehuset early enough to thoroughly test the equipment. YouTube was also quite new to livestreaming back then, so we were unsure if a week of organic promotion would suffice to draw an audience.

 

After three nights of intensive testing and with an ideal placement above the stage, our team of four was ready to go live on YouTube. We selected a GoPro as our main camera, and Mathias engaged directly with online fans, holding the camera during songs and responding to comments in real-time.

 

The concert was streamed live on YouTube, and the comment thread exploded. Over 3,500 people participated virtually, which was impressive back in 2014. The band and their management were so impressed that we were tasked with another livestream the following month from Huset i Magstræde, where over 10,000 online fans gathered.

 

Are you curious to find out how livestreaming and events can enhance your visibility and create engagement? Contact us to discover how we can help you bring your event directly to your fans, no matter where they are.